Why Every Modern Executive NEEDS a LinkedIn Profile

Posted on November 17, 2016 by BlueSteps Career Services
LinkedIn profile laptop

It’s worth investing time in developing and maintaining your online profile through executive networks. LinkedIn is the most widely used platform for professionals seeking to build their personal brand, increase their visibility amongst the business community and establish themselves as thought leaders in their industry, sector or field of specialisation.

Each year, as LinkedIn’s thriving global network continues to expand, having a searchable profile and online presence on the site is no longer optional; it is expected. Research shows that 80 percent of CEOs are now engaged online and are users of social media platforms; a figure which has doubled since 2010.

So, what is drawing global executives to LinkedIn, and why is it now a necessity?

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About BlueSteps Career Services

BlueSteps Career ServicesThe BlueSteps Career Management Blog is written with a C-level audience in mind on career management topics ranging from executive compensation, executive resumes, and interview tips to networking, executive job search, and gaining visibility as a professional in one’s industry. The BlueSteps Executive Search Blog links senior executive candidates to actual retained search recruitment insights from AESC member executive recruiters, BlueSteps career advisors and other guest writers.

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